Explore and Discover

Ho Ho Ho! Christmas is Here at MondayOFF!

We want you to know us better. We are starting this new series of interviews to learn more about the history of MondayOFF and the people behind it. For our first interview, we decided to talk with Dunkun, the founder of MondayOFF. I hope you enjoy this brief but informative interview and know more about us.

Christmas time is here, and the cozy, warm atmosphere has reached MondayOFF headquarters.

MondayOFF is branching out! After many released games in the hyper-casual genre, we are ready to look for new challenges and areas to explore. With lots of hard work and the unlimited creativity of our development teams, we came out with a game that is entirely different from anything we have worked on before.

Hyper-casual games are straight to the point. With simple controls, short levels, and low difficulty, hyper-casual games offer what people nowadays enjoy the most: Instant gratification. There are many visual ways to grant players the feeling of accomplishment and satisfaction.

Publishing a mobile game is not an easy task, especially when you don't have vast experience in monetization. In-game advertising is great to pump up revenue, get users engaged, and improve the Retention of your games.

As a Developer, when finishing up your prototype and preparing for a soft launch, it is crucial to understand the metrics involved in the testing stage. CPI, Retention, and eCPM are key metrics that show how the audience accepts your game and its potential for making it to the top charts. In this blog, you will learn to understand these metrics to know if your hyper-casual game is doing well in the market.

In past October and November, the hyper-casual game industry has noticed the unfolding of new genres that have worked for the global community. Even though these game genres were not as prominent before, the audience has recently loved them. Not only these but mechanics and themes have steadily stayed in the charts, and multi mechanic options have become more popular on action and hyper-compacted games.

We are humans, and that means that we make mistakes. As the Hyper casual industry quickly develops and the competition increases, it is crucial to know what to do and what NOT to do. This blog gives you the top 3 mistakes made by Hyper casual developers.